Former US President William Jefferson Clinton was the Guest of honour at this BMW Gala Dinner. A charismatic and popular President; since leaving office Bill Clinton has spoken to dinner guests around the world. Clinton’s arrival in Auckland created a sensation and left New Zealand’s most successful and famous clamouring for a seat.
The unique nature of this event required the build of an entirely new venue and Inside Out Productions constructed a lavish room on Auckland’s waterfront. Using subtle, elegant lighting, superb dressings and 750 sqm of star cloth to create an intimate atmosphere for the hundreds of celebrity guests. At the end of the room two 7-series BMWs rotated slowly in mid-air surrounded by stars. It was a truly memorable evening and a major marketing achievement for BMW.